Welcome to Hotel Sales & Marketing Association Inc.

We believe excellence should be recognized
  • secretariat@hsma.org.ph
  • +632 5638 7878 local 8403
About HSMA

About HSMA

The Hotel Sales and Marketing Association (HSMA) is the country’s premier organization of hospitality sales and marketing professionals, representing over 150 hotels and resorts nationwide. Together, we champion excellence, innovation, collaboration, and the growth of Philippine tourism.

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Discover More To Love

Discover More To Love

Plan your next Philippine getaway with exclusive hotel and resort offers from HSMA member properties. Enjoy special rates and discover more reasons to travel, explore, and fall in love with the Philippines.

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Virtus Awards 2026:  Onward & Forward

Virtus Awards 2026: Onward & Forward

Celebrate the country’s finest hospitality professionals. Submit your nominations and recognize the people whose passion and excellence continue to move our industry forward.

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Be a Member

Be a Member

Become part of the country’s leading network of hospitality sales and marketing professionals. Connect with industry leaders, gain valuable insights, participate in exclusive programs, and help shape the future of Philippine tourism.

Join HSMA